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From the world's three major consumer markets, the development trend of garden tools industry

- Jun 13, 2018 -

From the world's three major consumer markets, the development trend of garden tools industry

Garden tools

It refers to the machinery and equipment involved in landscaping, afforestation and subsequent maintenance.
Including lawn construction and maintenance machinery, green space construction and maintenance machinery, urban trees and shrubs planting and maintenance machinery, flower cultivation facilities and equipment, garden engineering and professional sports venues and other equipment.

From the world's three major consumer markets, the development trend of garden tools industry

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1. Market capacity of garden tools

According to the global household and garden data of 2014, the global household and garden markets are divided into four categories: horticulture, furniture, home decoration and household goods.

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From the world's three major consumer markets, the development trend of garden tools industry

Among them, the areas in the green part of the picture, such as Western Europe, Russia, China, Japan and other countries and regions, horticulture is the fastest growing category.
In addition, the United States, Britain, France, Germany and Italy and other European and American countries for gardening inputs is high, the developing countries such as China, Brazil and India for relatively low proportion in gardening.

Ii. Prospect analysis of global garden tools

At present, the global market of garden tools mainly focuses on European and American countries, while the market of garden tools in Asia is small and developing rapidly.
The main market situation of garden tools industry in such areas is as follows:

The north American market

The north American market for garden tools is mainly concentrated in the United States.
The United States is the world's largest consumer of garden tools, and its consumption mainly comes from home gardening and public landscaping.
The U.S. economy is relatively developed, private courtyard ownership is higher, the family garden maintenance and operation is frequent, such as pruning branches, mow lawns, strong demand for garden tools, thereby giving impetus to the development of the garden tools market in the region.

From the world's three major consumer markets, the development trend of garden tools industry

Source: open data collection

Between 2014 and 2019, demand for lawn and garden equipment in the us is expected to grow by an average of 3.2 per cent a year to $11.7bn.
As the number of single-family homes and garden facilities increased, the number of household and commercial garden facilities increased, providing support for the growth of the garden tools industry.

From the world's three major consumer markets, the development trend of garden tools industry

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The European market

The European horticulture industry is an active and growing market, largely due to the development of European art.
In recent years horticultural television shows, horticultural exhibitions, such as the Chelsea flower show, have all contributed to the development of horticulture.

1 Russian market

Russia has about 40 million acres of parkland, which means every three russians have their own courtyard.
Since Soviet times, Russian villas have been accompanied by a 600-square-meter courtyard, where the owners often grow some fruits and vegetables during warm seasons.
Since 2005, Russia's economic development to reduce the necessity of individual grow edible plants, but also make people more interest in ornamental horticulture, particularly those with high-end residential people in the city.

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From the world's three major consumer markets, the development trend of garden tools industry

Russia's horticultural demand is expected to grow at a compound annual rate of 2% from 2014 to 97 billion rubles by 2019.
Fruit and vegetable planting will keep customers in constant demand for garden tools, but customers will prefer more cost-effective tools.
In Russia, the need for conservation will continue to support high demand for horticultural care products.

2. British market

In the British mind, gardening is a traditional and popular hobby.
Nearly half of overseas visitors to the UK visit local parks or gardens every year, making gardening an image of British tourism.

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From the world's three major consumer markets, the development trend of garden tools industry

The British horticultural market has maintained a good growth trend over the past decade.
The development of Britain's social economy, disposable income and an aging population are conducive to the development of its horticulture industry.
British consumers spend up to 5 billion pounds a year on gardening, and demand for garden tools is growing as the demand for gardening grows.

3. German market

The German home and garden market has picked up since 2014.
In Germany, where the home and garden markets are more mature, new sales are often driven by innovative and personalized products.
As more and more people immigration to Germany, the German population began to increase gradually, the number of households in a steady growth, the population of these favorable factors for the growth of the home and garden market has played a positive role.

From the world's three major consumer markets, the development trend of garden tools industry

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The Asian market

The asia-pacific region will be the fastest growing region in the world.
China remains the region's largest market share, as household disposable incomes rise, the number of homes grows and the demand for better living conditions grows.
China, India and Hong Kong are expected to have high compound growth rates from 2014 to 2019, with China's home and garden markets expected to grow at a compound annual rate of 13 per cent.
Japan will remain the second-largest market in the region, but is expected to grow at a low annual compound rate of 1.6 per cent.

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From the world's three major consumer markets, the development trend of garden tools industry

China is the world's garden tools main products production base, with garden tools mainly exported at present, the main means and the exit is shipping, so the production areas are mainly concentrated in the coastal area.
It is mainly distributed in east China in zhejiang, jiangsu, shandong and other provinces.

The downstream industries of garden tools are mainly public gardens, timber cutting, and family maintenance, including brands, supermarkets, traders, specialty stores, etc.
As people living standard enhancement, green environmental protection consciousness to strengthen, the demand for public garden construction and home maintenance is more and more strong, make the garden tools industry has good prospects for development.

Quote from:www.toutiao.com

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